Entre Group launches "Open Doors" campaign at Congonhas Airport

The move marks a new phase for the group and reinforces its role as an ecosystem of solutions focused on means of payment and aggregated financial services 

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On June 24, 2025, the ABC da Comunicação (ABCCOM) website published the launch of Grupo Entre's "Portas Abertas" institutional campaign at Congonhas Airport in São Paulo. The initiative marks the start of a new cycle for the group, which brings together 26 companies in a financial solutions hub, focusing on means of payment and complementary financial services.

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The campaign was developed with outdoor media pieces and digital ads, and its central concept is the image of doors opening up to new possibilities. The aim is to communicate the Entre Group's role in expanding access to financial services and creating solutions that serve large companies and small businesses throughout the country.

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The presence at the airport aims to increase the group's visibility among two strategic audiences: entrepreneurs and investors. "Come in and be part of an ecosystem of solutions", says the campaign slogan. For micro-entrepreneurs and retailers who use the group's tools, real stories are presented showing how services such as embedded finance, integrated management and banking access have contributed to business development.

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"The 'Open Doors' campaign symbolizes not only the consolidation of our ecosystem, but also our commitment to innovation, financial inclusion and the generation of opportunities for companies and entrepreneurs throughout Brazil," says Antônio Freixo, CEO of Grupo Entre.

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The full content is available here.

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