WMoney and Linked Gourmet partnership highlighted in the media

WMoney and Linked Gourmet, both companies belonging to the Entre Group, led by businessman Antonio Carlos Freixo Junior, Mineiro, have been highlighted in the press with the launch of a new type of credit for restaurants, bars and snack bars. Among the media outlets that have covered the initiative are the websites Startupi.com.br, Gazeta 24h and Portal RBN, as well as the Morning Talks podcast, hosted by Linconl Rocha, president of Pagos (an association that manages electronic payment methods).

According to the publications, the new form of credit, offered to customers of Linked Gourmet's commercial automation platform via WMoney's P2P lending platform, will provide liquidity to small bars, snack bars and restaurants. 

This is a segment of the food market that, according to the media, has faced persistent financial challenges since the pandemic. Figures from Abrasel for the first quarter of 2024 show that 31% of restaurants, bars and snack bars are operating in the red, the highest rate since March 2023, due to falling sales and customers.